Association of Professional Researchers
for Advancement - Canada
 
 
 

APRA Canada: Past Professional Development Sessions

How to Focus on Your Best Prospects through Data Mining

Date Presented:Wednesday, March 28th, 2007
Presenter(s): Peter B. Wylie and John Sammis

This session will help you:

  • Find your best prospects, right in your own database
  • Use predictive modeling to identify who is likely to give
  • Start analyzing your data, the simple way
  • Get better results from your annual fund and major gift campaigns
  • Save money on mailing and phoning costs

Speaker Biographies:

Peter B. Wylie, of Margolis-Wylie Associates, is an industrial psychologists/data analyst who teaches advancement professionals how to mine donor databases. Mr. Wylie is the author of Data Mining for Fundraisers (CASE, 2004).

John Sammis, president and chief operating officer of Data Description, a software and development company based in Ithaca, New York, has been exploring and analyzing data-and teaching those skills to others-for more than 15 years.

Note: There are no hand-outs available for this presentation.

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APRA Canada News:
Fri, 9 Jul 2010
The early Bird Deadline to register for the APRA Canada 2010 conference has been extended to August 15th. Registration rates are: * Member Early Bird Rate $399 + GST * Non-Member/Renewing Member* Early Bird Rate $439 + GST (includes membership purchase) * Member Regular Rate $449 + GST (price effective after August 15th, 2010) * Non-Member/Renewing Member* Regular Rate $489 + GST (price effective after August 15th, 2010) For details, go to: http://www.apracanada.ca/2010Conference/ We look forward to seeing you in Toronto this October. (More ...)
  
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