By: Melissa Young, Director, Membership
As a chapter, APRA Canada’s membership is strong and has grown in 2014.
- 194 active members in the chapter
- Membership representation comprises eight provinces in over 70 institutions and organizations
- In 2014 we added 38 “new” members to our ranks and 156 have renewed their memberships for this year
- 22 memberships were included in conference registration
Looking forward in 2015, one of the four pillars in the APRA Canada Strategic Plan is “Membership” and the vision is to promote and advance the current memberships benefits, and engage existing and new members by establishing APRA Canada as a benchmark for professionalism within prospect research, data analytics and management field.
High level goals for 2015:
- Review current membership and the offered benefits
- Create a Welcome & Renewal package for members
- Work with Director, Communications to enhance communication with the current membership
- Enhance the “Membership” section on the website
- Increase membership - promote APRA Canada membership and it’s benefits to APRA International, other chapters and peer associations like (AFP Canada, AHP Canada, CASE (Mid-Atlantic District), CAGP, and CCAE)
If you ever have any questions or concerns, suggestions for APRA Canada membership please do not hesitate to contact me at melissa.young@qe2foundation.ca.